Four Reasons You Should Blog

Have you considered becoming a blogger? If so, I’d like to encourage you to jump in. The water’s fine!

If you need a little encouragement, here are four reasons I think you should blog:

  1. Blog for yourself. The discipline of organizing your ideas into a blog post will result in your having better ideas. Trust me, you will be more creative, more articulate and more organized when you blog. I can’t explain it. It just happens. I’ve found that the more ideas I share, the more they are magically replaced with better, more creative ones. Try it!
  2. Blog to enhance your career. Blogging has a way of boosting your professional credibility. You ideas, your insights and your experiences somehow carry more weight when you publish them online in a blog post. Other will appreciate your sharing things you’ve learned, obstacles you’ve overcome and experiences you’ve had. Write blog posts that you’d like your next employer to read. As television personality Lauren Conrad said, “Blogging is a great way to show your talents and interests to prospective employers, while adding an edge to your resume. If you blog consistently it shows your dedication, passions and creativity – all of which are key attributes employers look for in job candidates.”
  3. Blog to strengthen your profession. We grow professionally as we share and learn from each other. Our cumulative learning is much richer than any one of us could obtain through our individual efforts. Contribute what you know and ask questions. Share what you’ve learned and then invite others to share. Blog about your adventures. As you share, the rising tide will carry all boats to a higher level. Remember, all of us are smarter than any one of us.
  4. Blog to make the world a better place. You have a special place in the universe. You have a unique perspective and your journey has been unlike anyone else’s. You have a voice that others need to hear. The world will be a better place as you speak out with confidence and as you take your rightful place among the chorus. You and I share the path of our human existence, and I’d like to hear what you have to say. I want to see things from your unique perspective. I want to read your blog.

As you consider reasons you might blog, listen to what the renowned author, consumables and speaker Tom Peters said about his blogging experience: “No single thing in the past 15 years professionally has been more important in my life than blogging. It has changed my life. It had changed my perspective. It had changed my intellectual outlook. It has changed my emotional outlook. And it’s the best damned marketing tool by an order of magnitude I’ve ever had. And it’s free.”


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