This month I conducted in-person interviews with five candidates for an opening on my communications team. Each person followed up with an email or a handwritten thank you note.
One of the notes said:
Thank you for taking time out of your busy schedule to meet with me about the communications position. After speaking with you, I am confident that I would be an asset to your team. It was a pleasure meeting you and I look forward to hearing from you. Thanks again.
I received three more just like that. The names of those four candidates could easily have been interchanged and it would have made no difference. Those individuals filled their notes with bland cliches that failed to differentiate them from the other candidates. Unfortunately, the messages did nothing to remind me why they might be the best fit for the position.
With an opportunity to move our conversations to a deeper level, those candidates were content to communicate with trivial pleasantries. Read the rest of this entry »